Tencent’s partner agencies charge around $1,120 USD for setting up an official account and keeping it ‘alive’ for a year. The application procedure usually takes two to three months. Tencent deals with applications that follow this route on a case-by-case basis, meaning that it is more expensive and time-consuming than the application procedure for companies registered in China. The legal name of the business is shown on the profile. A verified public account which follows option 1. The company will also have the option of using WeChat’s advertising services, allowing them to reach users who are not following their account.įigure 1. Once created, the company’s account will include a profile page that shows their legal name and a verified badge. As part of this process, the company needs to submit a copy of their local government business registers to allow their account to be validated. These agencies can help local companies sign up for a verified official WeChat account. In some countries, Tencent has partnerships with local agencies. Option 1: Using WeChat’s international partner agencies In this post, we will explain how you can deal with this issue. This means that the process of creating an account can be confusing and frustrating for overseas businesses.
However, Tencent, the company that owns WeChat, does not have a transparent policy for how it deals with companies registered outside China. Given WeChat’s popularity in the Chinese market, an increasing number of businesses are considering using this service to raise their profile. WeChat provides businesses with the opportunity to sign up for a verified official account, which allows them to engage with their audiences in China directly. The latest statistics show that the number of monthly active users is almost 1 billion worldwide. Since its launch in 2011, WeChat has quickly become the most popular social media platform among Chinese internet users.
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